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Bored with traditional stairs or making small talk in the company lift?
Well, the Electric Works, a new office building for media companies in Sheffield, might just have the answer - the UK's first office helter skelter which takes employees from the third floor to the ground floor in a thrilling seven seconds.
Emma B spotted it and is now lobbying for one here at Public - maybe it could form a weather-proof link to our sister company Fisheye? Beats walking any day!
This article in today's g2 is just more evidence of how people at Public are one step ahead of the next trend
See Scott's earlier shoulderlicious posting.
Here's a new piece of photography work that our sister company Fisheye recently completed for its client Lapicida - www.lapicida.com.
Lapicida make beutiful stone furnishings as you can see from the ad below which appeared in the Yorkshire Post at the weekend.
In every piece of communication from an advert to a PR line you have to make sure your message is consistent and always conveys your key messages and true personality. One brand that, love them or hate them, that certainly gets it's point across, in PR terms at least, is Ryanair.
Today produced yet another gem from their communications department tackling the issue of online discussions:
"Ryanair can confirm that a Ryanair staff member did engage in a blog discussion. It is Ryanair policy not to waste time and energy in corresponding with idiot bloggers and Ryanair can confirm that it won’t be happening again.
"Lunatic bloggers can have the blog sphere all to themselves as our people are far too busy driving down the cost of air travel”.
You can read what prompted this tactile and gentle comment in The Times.
It doesn't top Scott's favourite O'Leary line though which once graced the front page of the FT. When asked in a detailed and lengthy question as how he would respond to the OFT's probe into Ryanair's activities he simply responded; "I'll tell them to fuck off."
Janet and a few other people in the agency recieved an email that they thought was, along with being touching and sad, an amazing story of a pair of swallows and the compassion that the two clearly felt when one of them was injured. The male swallow is tending and trying to rouse the female after she's been hit by and car.
Showing the impact stories and pictures like this can have on our collective psyche, the newspaper in France which originally printed the images sold-out on the news stands within hours.
Sometimes it's better not to ask...
When Becky found this bed from Sculptor Shawn Lovell it went straight to the top of her wish list. It just goes to show how even the most everday items or routines can be completely transformed through deisgn. The only problem would be actually falling asleep due to all the excitment that would come from owning it!
The New York Times has an interesting piece on the rise of companies inducing people to use their own bodies as billboards.
The latest stunt to grab the headlines was by Air New Zealand, which offered free return flights to those prepared to participate.
It's an interesting tactic but one that has to be picked carefully and made sure that it's fits a brand that's happy to ride the controversy that goes with the interest.
We firmly believe that you need to know your clients inside out to ensure you can deliver the very best marketing and PR for their business. That applies to their products too so when Chat magazine asked us if Netto had any cupcakes for a taste test, we headed to our nearest store in Balby to see.
We found these Cake Collection Swirly Chocolate Cupcakes - four for 99p - and before sending a couple of packs off to Chat, tried them out ourselves.
Scott was happy to sample the merchandise.
The rest didn't last long, even Martin our copywriter got in on the act. And the best bit, they tasted delicious so let's hope the lovely people at Chat think the same thing!
I posted previously about Philips and their gender-breaking ad for the 'Satinelle' epilator, well, those clever marketeers have done it again, this time with hair straighteners.
Hot on the heels of Superdrugs Guyliner (that's eyeliner just for boys if you were wondering) Philips are launching a 'man only' hair straightener aimed at taming the male bonce, which has slimmer plates than regular straighteners to deal with the much shorter hair.
They've created this in conjunction with session stylist Andy Uffels, the premise being 'Get your own!' and stop borrowing your girlfriend's GHDs. The plates of the Philips Salon Straight Man are made from titanium ceramic and are ultra slim to reach right up to the roots. They heat up to 200 degrees and will no doubt help those indie boys perfect the ideal tousled mop.
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